Shopping Cart

Your cart is empty

Continue Shopping

News

keep your blonde: tips to prevent your hair from turning yellow or brassy

from products to hair styling tricks, discover eight easy ways to keep blonde hair bright and free of brassy gold and orange tones.   so, you finally got that perfect shade of blonde, but now you’re up against the many forces that can damage and ruin it. they say blondes...

8 ways to create less waste this spring

discover how to incorporate habits that will generate less waste into your daily routine. for earth month, and for every day, let's make a pledge to build lifestyle habits that promote a healthier, more sustainable planet. stumped on how to go about creating less waste? we've done the hard part....

helping women in need during the coronavirus shutdown with privé + project beauty share

julie farley, founder of project beauty share (a privé partner), explains how donations to local shelters can improve the lives of vulnerable women, children and families affected by the coronavirus. for most living through the coronavirus, their beauty routines have changed, and access to simple hygiene items isn’t guaranteed. while...

how to be a sustainable stylist

sustainable living doesn’t happen overnight. take positive actions as a hairstylist and learn how to be more eco-conscious when stepping into the salon. many of us are realizing the importance of lessening our negative impact on the environment, not only at home but within our work life as well. we...

never end up with a bad hairstylist or salon again: here’s how to find the right one

find the best stylists by asking friends and family, stalking their social media and websites, booking a trial appointment, and asking for a consultation. the search is on for a new stylist if: 1. you moved; 2. your hairstylist is on hiatus or; 3. you’ve had one too many lousy...

check off our 2020 spring beauty bucket list with us

these picks on our 2020 spring beauty bucket list will be big in the new year, including acne patches, cleansing oil, and privé products for your shower. whether it’s the dry winter months affecting your skin and hair or you’re just looking to shake up your beauty routine, spring is...

best foods for hair growth

having a good hair day has empowering and uplifting effects on one's day. who doesn't walk a little taller and exude confidence when their hair is styled just right? a good hair day starts with full, healthy locks - and healthy locks start at the root where the hair grows....

privé in pasadena

take a peek behind the scenes at our 2019 photoshoot and enjoy the work of our inspirator, collette silva!

signature powerhouse blend

every bottle, jar and can is enriched with these natural superfuel antioxidants, revitalizing natural oils and strengthening proteins. the result? strong, shiny, gorgeously vibrant hair. lately, everyone talks about the things they are keeping out of their products. from gluten, to parabens, to harsh fragrances, many things are left off...