privé’s charity of choice is making 2020 a lot better for women in need

privé’s charity of choice is making 2020 a lot better for women in need

like many other events this year, Project Beauty Share’s evening en blanc needed to adjust to the times. the picnic and live auction went digital, but the PBS team wasn’t going to let that stop them from setting their goals high. 

Project Beauty Share raised $90,000 in funds, exceeding their goal of $80,000 to help women in need. #teamprive contributed $12,500 to the cause.

through privé’s partnership with Project Beauty Share, our customers will continue to make a difference for this charity. as a company, we contribute 1% of our sales each month to Project Beauty Share to help women in need.

last year, our ceo, Shay Hoelscher, participated in Project Beauty Share’s Evening En Blanc. She continued the theme of last year’s donation by auctioning off another trip to ride in her race car at the thermal club in Palm Springs, California, for this year’s 2020 event.

the original event was inspired by the elegant pop-up picnic held originally in Paris, and now hosted in outdoor public spaces in cities that span from London to Milan, Dubai, Tokyo, New York City and San Francisco. Evening En Blanc is an incredible outdoor event featuring an elegant picnic, exquisite wine, live entertainment, and an exceptional silent auction. this year, Project Beauty Share’s similar event went entirely virtual. 

Project Beauty Share is a charitable organization that collects personal hygiene, cosmetics, and beauty products and distributes them through non-profit organizations that serve women and families overcoming abuse, addiction, homelessness, and poverty. Project Beauty Share is headquartered in Spokane, Washington.

if you would like more information on Project Beauty Share, Evening En Blanc, or how to donate, please visit their website:


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