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It's Giving Hydration

For the friend who’s always glowing—or the one who needs a little help. Our Moisture Rich Shampoo and Conditioner deliver deep hydration, while the free Body Crème Cleanser keeps skin soft and dewy.

It’s giving: silky strands, dewy vibes, and the ultimate self-care sidekick.

moisture rich shampoo:

deeply hydrate dry, frizzy, and unruly hair
say goodbye to rough, dehydrated strands, and hello to luxuriously soft, manageable hair. formulated with a blend of nourishing oils and extracts, it gently cleanses while delivering intense moisture for a soft, shiny, smooth finish.

At privé, every product is crafted with care, integrity, and purpose. We believe what you put on your body should be as pure as what you put in it—that’s why we use food-grade ingredients sourced from nature, not chemicals. From quinoa and baobab to green tea and bamboo, each ingredient is chosen for its nourishing, high-performance benefits that deliver real results while being safe for you and gentle on the planet. This commitment to clean, sustainable beauty means our formulas are biodegradable, our packaging is mindful, and our process is transparent. For our customers, it’s more than just great hair—it’s the confidence of knowing that every bottle supports wellness, kindness, and a more sustainable future.

you're good with us

no gluten or animal testing on our watch. proudly crafted with recyclable packaging.

cruelty-free
gluten-free
color safe
vegan*
recycleable-packaging

It's Giving Hydration's

unique powerhouse blend

protect and invigorate with antioxidizing and revitalizing ingredients

baobab

baobab proteins and oil provide intense hydration, which helps protect hair from heat and environmental aggressors like pollution, sun, wind, and extreme temperature

bamboo

as one nature’s strongest naturally occurring materials, it helps build strength and structure in the hair

goji berry

packed with vitamins, minerals, amino acids, goji berry also contains phytochemicals that help heal damage

green tea leaf

green tea leaves contain polyphenols, vitamin E and vitamin C, which help boost hair luster and softness

jojoba proteins

jojoba proteins penetrate the hair follicle and strengthen hair fibers from the inside, to encourage shine, elasticity and softness

kukui oil

kukui oil contains high levels of amino and fatty acids, which are highly penetrative and are able to help restore moisture and imparts gloss and shine

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