kits + routines
the new privé
we thrive on authenticity and transparency, products that perform and smell incredible, and inspiring confidence with #priveitforward
we live for good hair days, but we know you can't spend hours on your morning routine. our products are powered by the highest performing natural ingredients on the planet, developed to simplify your regimen.
Evening En Blanc 2022
on August 21, our partner, Project Beauty Share, held their annual Evening En Blanc event to raise funds for women in need. Evening En Blanc brings the community together by celebrating Project Beauty Share’s mission of helping to restore hope and dignity to women and their families. our CEO, Shay...
check out our reformulated vanishing oil
our new vanishing oil formula penetrates deeper and feels lighter and silkier on the hair while delivering a glossy finish with no residue or buildup.