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by type
shop all
shampoos & conditioners
treatment
styling & finishing
hand & body
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repair
hydration
volume
blonde care
smooth
texture
hold
heat protection
featured
best sellers
merch
kits & sets
get inspired
blogs
the brand
our philosophy
our ingredients
#priveitforward
transparency matters
salon locator
hair quiz
pros
perks
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volume
From $27.00
amp up shampoo
From $29.00
amp up conditioner
$28.00
shining weightless amplifier
$24.00
root amplifier
$28.00
styling whip
$24.00
dry shampoo
$5.50
amp up 1 oz. duo
